Excellence in Innovation Management
Markus Sattler reviews the predictors of successful innovation management on firm level with a meta-analytic approach. His findings suggest in that the role of knowledge management and an environment of learning are important success factors on which managers can have a substantial effect.A Meta-Analytic Review on the Predictors of Innovation Performance Markus Sattler ... Dyer, B./Song, X. M. (1998): Innovation Strategy and Sanctioned Conflict: A New Edge in Innovation?, in: Journal of Product Innovation ... European Communities (2009): European Year of Creativity and Innovation 2009 , http://create2009.europa.eu/, 29/06/2009. Felix, R. ... Ford, G. T./Smith, D. B./ Swasy, J. L. (1990): Consumer Skepticism of Advertising Claims: Testing Hypotheses from Economics ofanbsp;...
| Title | : | Excellence in Innovation Management |
| Author | : | Markus Sattler |
| Publisher | : | Springer Science & Business Media - 2011-01-22 |
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